What is ArteSana Acupuncture & Wellness Centre?
ArteSana is an Acupuncture clinic located in Burnaby that offer services in the Eastern medicine and wellness segment. They needed a redesign for their website and it was a good opportunity to do a complete UX/UI project to improve their web presence focusing on the needs of the targeted audience.
ArteSana Acupuncture & Wellness Centre – Project in development
What I did:
- Research and persona development
- UI design
- User testing
The first step in the process was to meet with the client to understand their needs and to understand the wellness business as a market in Vancouver. With this insight I conducted a research surveying 30 people asking about their behaviour around extended health services and specifically about their preferences when visiting wellness oriented websites.
The data was important to create a new user flow prioritizing specific information like treatments, doctor’s info, prices, packages and appointment booking. On a second level of information we have the content about Eastern medicine, the frequent asked questions and links to related websites. This new user flow allows a faster and more accurate experience to the user with plenty of secondary information to navigate.